A couple of months ago, Google announced a big change in how they report URL performance in Search Console (clicks, impressions, average position and average CTR). In this post, I will explain you what this change is all about and what it means for SEOs.
The slickest, most beautiful UI is nothing if it isn’t slick and responsive. It doesn’t matter if you run a blog, an E-Commerce site, or if you’re a multi-national conglomerate. If your site takes half a minute to load, users who otherwise might be your customers might start voting with their feet.
Now that we know what Progressive Web Apps (PWAs) are, we can dive a little deeper and talk about those key features that differentiate them from a native mobile app and a regular web experience.
A lot has been said lately about Progressive Web Apps because of their relative ease of development, the wins for the user experience, and their other many benefits: offline mode, no installation required, etc.
Research has shown that most people leave a site after 3 seconds if it takes a lot of time to load. This negatively impacts on your user experience, SEO, conversion rates, and ad revenue, among many other things.